Impossible to open

Does the person who invents these things ever try to use them? Doesn’t anyone at Kraft use their own products?

I’m not infirm. I can run 3 miles with ease, I lift weights and work with a personal trainer. I take Pilates. I cannot open this. In the end I resorted to using a knife. But, as it turned out, the stuff was filthy. Sweet artificial raspberry. Disgusting. Which is probably why no one at Kraft uses it.